Friday, April 29, 2011

PEARL JAM WIN PLANET DEFENDER AWARD

Pearl Jam
Earth Day brought some good news and recognition to Pearl Jam, who were named winners of a 2011 Planet Defender Award by Colorado-based environmental organization Rock the Earth as part of their national Rock the Earth Day celebration.

In the Artist category, Pearl Jam has, over the course of a 20 year career, not only set the bar high in the world of rock music, but also in their dedication to environmental activism.

Lead singer Eddie Vedder often participates in fundraisers and benefits for environmental groups like the Kelly Slater Foundation and Jack Johnson's Kokua Hawaii Foundation. He and the rest of Pearl Jam have donated money to groups that focus on climate change and other environmental concerns. Vedder is also a surfer and active in surf-related conservation efforts, most notably Surfrider Foundation.

Guitarist Stone Gossard has been active in environmental pursuits, and has been an advocate of Pearl Jam's carbon neutral policy, offsetting the band's environmental impact. Spearheaded by Gossard, the band established a Carbon Portfolio Strategy, Pearl Jam's ongoing efforts to advance clean renewable energy and carbon mitigation. Through this Strategy, the band has donated more than $150,000 to nine organizations doing innovative work around climate change, renewable energy, and the environment.

By working with these organizations to mitigate carbon emissions, Pearl Jam ultimately hopes to become 0% net emissions for all tours and band businesses.
A committed environmentalist, Stone has quietly worked to use this influence to effect change locally and internationally through direct involvement in many environmental issues through his work with the Wild Salmon Center, Conservation International, Cascade Land Conservancy, New Apollo Energy Project, and Honor the Earth.

No comments:

Post a Comment